For more than 25 years, the Pasadena Latino Heritage Parade and Festival has been a vibrant celebration of Latino history and culture. Through its mission to promote and provide educational and cultural programs, as well as promoting health and wellbeing, this event has significantly contributed to the cultural fabric of Pasadena and its surrounding cities.
The parade and festival are supported by the City of Pasadena, elected officials, local businesses, nonprofit organizations, and community volunteers which successfully brings together thousands of people each year to celebrate and learn about Latino heritage.